OLE SMOKY ROLLS OUT ANOTHER NEW FLAVOR SWEET TEA MOONSHINE… A TRADITIONAL TASTE OF SUMMER Exclusive Flavor Available Nationwide This Summer… Summer Just Got Shinier

Ole Smoky Tennessee Moonshine^® is rolling out its  newest flavor, Ole Smoky^® Sweet Tea Moonshine^™! Shipping nationwide, the limited time flavor celebrates America’s traditional summer refreshment, bottled in Ole Smoky’s recognizable 750 mL mason jars at 40 proof each.

 

No hot summer day is tolerable without a tall glass of sweet ice tea. It's only right, as far as we're concerned, that we offer Ole Smoky Sweet Tea Moonshine for all to enjoy. Mix it with lemonade for a lemony sweet... sweet tea experience or just sit back on the front porch and enjoy it on its own.

Blue Chair Bay Rum Launches Perfect for Summer Banana Rum New flavor adds to fast-growing collection of beach made, beach-anytime rums

 Blue Chair Bay Rum today announced the newest addition to its wildly popular portfolio of rums, right on time for summer.  New Blue Chair Bay Banana Rum, available nationwide this week, transports you to that special sand-in-the-toes, ocean-cooled place, with a body that melds creamy banana smoothness with hints of warm baking spices, and a caramelized banana finish with notes of classic white rum.

 

The newest Blue Chair Bay Rum flavor joins the brand’s original White, Coconut and Coconut Spiced varieties, created and wholly owned by multiplatinum singer-songwriter Kenny Chesney.  Like all Blue Chair Bay rums, Banana is 100% beach made and mellowed in casks at one of the oldest, most storied distilleries in the Caribbean, literally 100 yards from the beach.

 

“Our three original flavors set an incredibly high bar, so we took our time with our latest addition.  Just like life at the beach, some of the greatest things just can’t be rushed,” said Mark Montgomery, CEO of Fishbowl Sprits, parent company of Blue Chair Bay Rum.  “Like our first three flavors, Banana Rum embodies the anytime, anywhere spirit of the islands with each sip.”

 

Blue Chair Bay recently added yet another award to its growing list of industry accolades. Its White Rum was awarded one of the industry’s highest honors: a four-star, Highly Recommended rating by leading spirits arbiter F. Paul Pacult.

 

Ready to peel back new Blue Chair Bay Banana Rum and welcome back summer?  Download the brand’s rum locator to find a retail outlet closest to you, or join Blue Chair Bay Rum on its travels to over 25 US cities through the end of August for sampling and laid-back fun.  Details can be found on the Blue Chair Bay Rum Facebook page. 

 

To learn more about Blue Chair Bay Rum and browse a full list of beach-anytime cocktail recipes, please visit www.bluechairbayrum.com, www.facebook.com/bluechairbayrum andwww.twitter.com/bluechairbayrum.

 

Crown Royal Commemorates 75th Anniversary with Limited Edition Blend Master Blender Andrew MacKay Creates Special Blend to Celebrate the Whisky Made for a King

In 1939 the Royal Couple, King George VI and Queen Elizabeth, made history when they became the first reigning monarchs to journey across North America, traveling  the vast distance by train.

 

Upon hearing the historic news, a Canadian entrepreneur set out to craft a whisky suited for the pair. With perfection on his mind, he sampled over 600 blends and reviewed hundreds of different types of glass, labels and caps, before cloaking the final product in a purple bag to represent the purple robe of royalty and, fittingly, calling the whisky blend Crown Royal. The train carrying the couple was stocked with 10 cases of the exquisite blend. Rumors of the unrivaled Canadian Whisky quickly spread and Crown Royal was officially born.

 

75 years later, Master Blender Andrew MacKay has created an exceptionally smooth limited edition whisky to commemorate the brand’s monumental anniversary and celebrate the illustrious Crown Royal blending tradition. Crown Royal Monarch 75^th Anniversary Blend combines hand-picked whiskies from the brand’s extensive stock, including a special whisky from the historic Coffey rye still, residing in Gimli, Manitoba Canada.

 

Rich with history, and carrying notes of the Coffey rye that continues to define the signature taste of Crown Royal whisky, Crown Royal Monarch 75^th Anniversary Blend is deliciously balanced with vanilla, caramel, dried fruits, and deep rich toffee, with soft spice and a long, warm  finish.

 

“Crown Royal was originally created for royalty, crafted over time and the fact that the whisky is still being enjoyed 75 years later is really special to all of us at Crown Royal,” said MacKay. “We’re excited to share this special limited edition blend with consumers and look forward to celebrating many more years of unmatched whisky.”

 

Crown Royal Monarch 75^th Anniversary Blend is encased in a regal gold and silver carton with a magnetic enclosure. The unique silver embroidered bag with gold accents is a variation on the purple bag consumers have grown to know and love. The elegant bottle, which is taller and broader than Crown Royal Deluxe, displays etched detailing and a unique gold crown cap. 

 

Best enjoyed neat or on the rocks, Crown Royal Monarch 75^th Anniversary Blend is an 80 proof (40% ABV) variant that will be sold at a suggested retail price of $75 for a 750 ml bottle. The brand will release a limited amount of bottles of Crown Royal Monarch 75^th Anniversary Blend, each of which will be individually numbered.

 

As consumers across the country join Crown Royal in celebrating 75 years of crafting extraordinary whisky, the brand reminds them to please drink responsibly.

Supreme Court ruling today in Pom Wonderful labeling dispute with Coca-Cola

Morrison & Foerster consumer litigation and product liability attorney Claudia Vetesi, who has been watching the case, is available to discuss its implications for the food and beverage industry. She has experience with food mislabeling and class action litigation, and has written on the POM Wonderful LLC v. The Coca Cola Co. case specifically.

The dispute between the two companies has been ongoing since 2008, when Pom first argued that the pomegranate-blueberry juice blend sold by Coca-Cola-owned Minute Maid  -- which contains less than 1% pomegranate juice -- was labeled to mislead customers. The full name of the Minute Maid product is “Pomegranate Blueberry Flavored Blend of 5 Juices.”

At issue was whether a private party can bring a Lanham Act false advertising claim against a product label regulated federally by the Food, Drug and Cosmetic Act. Pom Wonderful challenged a 2012 Ninth Circuit ruling that FDA regulations supersede Pom's right to bring claims. The Court reversed the Ninth Circuit, holding that competitors may bring Lanham Act claims like POM’s challenging food and beverage labels regulated by the FDCA.

Spice Up Your Summer With Woodchuck Ginger and Belgian White Cider

As the sun gets hotter, turn up the heat with two new hard cider varieties from America's original craft cider. Woodchuck Hard Cider is a leader in the hard cider industry and committed to handcrafting innovative hard apple ciders that are refreshing and delicious on their own, or in custom cocktail recipes.

Woodchuck's newest innovation adds some spice to traditional cider by infusing hand-cut, fresh organic ginger root in the Cellar Series Ginger Cider. For the beer lovers, Woodchuck has brought back its popular Belgian White Cider that is made with Belgian beer yeast. Both of these ciders have launched as Woodchuck is gearing up for a Raise the Roof Ciderbration at a brand-new state-of-the-art cidery.

SOBIESKI VODKA LAUNCHES SPRING ADVERTISING CAMPAIGN “Truth in Vodka”— Coming to a Taxi Top Near You

Imperial Brands, the U.S. importer and marketer of Sobieski Vodka, unveiled a multi-million dollar integrated marketing campaign that brings its Iconic “Truth in Vodka” campaign to out-of-home, digital, and print elements through the end of the year.

 

The campaign kicked off with a four-week, out-of-home plan designed to reach trade and consumers in New York City; Chicago; Detroit; Los Angeles, San Francisco, San Diego and Sacramento, California; Dallas, Houston and Austin, Texas; Miami and Orlando, Florida;  Atlanta; Phoenix; and Albany, Syracuse and Buffalo, NY. In addition, the plan includes placements on Metro North trains, running on the New Haven line between Grand Central Station and the Connecticut suburbs.

 

“Sobieski proudly differentiates itself from the general lack of substance – whether in liquid or marketing campaigns – embraced by so many vodkas today,” says Timo Sutinen, VP Marketing & Business Development for Imperial Brands. “We offer a superior product at superior value and don’t need to generate appeal with contrived gimmicks. Because of that, we have a lot of fun sharing our point of view with the world, and this campaign is a great example.”

 

Sobieski Vodka entered the U.S. market in January 2007 and quickly became one of the fastest growing vodka brands in the U.S. Sobieski hit the one million case mark during fiscal 2011, due in large part to its innovative “Truth in Vodka” campaign, which took a no-bull approach to the vodka category, often making fun of typical and topical industry buzzwords.

 

The current campaign -- the work of New York City-based Marty Weiss & Friends which designed the original “Truth in Vodka” campaign -- continues the creatively confrontational tone which drove the brand’s initial success. Tapping into current events and contemporary themes, the creative features the Sobieski Vodka bottle against comments such as “Why Edward Snowden wishes he’d sought asylum in Poland,” and “Poland has only beaten Brazil twice in soccer. They’ve never beaten us in Vodka.” 

 

Designed by Horizon Media, the buy hones in on key nightlife areas, as well as makes use of scaled executions to create visibility in larger geographies, generating an estimated $5 million in media value. The creative will appear on taxi tops, phone kiosks, wrapped busses, and wallscapes throughout the target markets.

 

VERITAS SERIES BY RIEDEL CRYSTAL GRAPE VARIETAL-SPECIFIC WINE GLASSES IN A 21ST CENTURY INTERPRETATION

Riedel, the 300 year-old family business credited with revolutionizing glassware for the enjoyment of wine, announces its new grape varietal specific collection, the Veritas Series.

 

Georg Riedel, owner of Riedel Crystal, challenged his Weiden factory Chief Engineer Franz Schmid, and his world class technicians, to execute, in lead crystal, the finest and lightest machine blown glasses ever made. The Weiden factory, located in Bavaria Germany and one of Riedel’s four manufacturing facilities, was tasked with developing the a glassware series to be not only visually stunning and a delight to hold, but price competitive against hand made products from emerging markets.

 

The spectacular result is Veritas: a collection 15% taller than Vinum (Riedel's first, and benchmark machine-made line introduced 1986) but 25% lighter and finer, while maintaining dishwasher safety, resistance against breakage, and suitability for long term daily home use as well as for stressful hospitality industry service. Riedel's technicians accomplished their task with excellence, creating a wine glass collection for the 21^st century, machine-blown in lead crystal of unsurpassed thinness and lightness, and manufactured utilizing the very latest manufacturing techniques developed by the Weiden factory team.

 

"Veritas combines the charm of a handmade glass with the consistent accuracy only a machine made glass can achieve," says Georg Riedel, 10^th –generation glassmaker.

 

The shape and size of the Veritas bowls are tailored to highlight the DNA of individual grape varietals, each distinguished by the grape’s skin thickness and color, the amount of tannins, sugar content and intensity of acidity and minerality.

 

Benefiting from Riedel’s 60 years of wine experience and expertise, the light, balanced and elegant glasses of the new Veritas collection are first and foremost ”tools” designed to enhance the enjoyment of fine wines. The series includes glasses for Cabernet Sauvignon, Chardonnay, Riesling and Viognier. For the first time in a single collection, Riedel offers two glasses each for Syrah and for Pinot Noir, designed to enhance both Old World and New World styles of each grape.

 

In another first for Riedel, the Veritas Collection will include the “Champagne Wine Glass,” a glass that boldly departs from the style of the conventional Champagne flute. “The name Champagne Wine Glass was chosen carefully and deliberately,” says President, CEO, & 11^th generation glassmaker Maximilian J. Riedel. “Champagne is a wine and deserves to be treated as such. Whether enjoying a Blanc de Blancs or a Cuvée, the Champagne Wine Glass allows the wide range of aromas of Champagne to unfold. The larger rim diameter enables the aromas of the Champagne to be released, in a way which is not possible with a narrow flute. The glass also includes a point mousse, or ”sparkling point” – a tiny groove in the base of the bowl – to aid the formation of the Champagne bubbles, effervescence being an important part of the Champagne experience.”

 

Beginning July 2014, the Veritas series will be sold via www.riedel.com and Riedel’s extensive retail network for $69.00 for a box of two glasses.